About
Clarity Before Complexity.
Ethical Business Model is a strategy and build partner that helps coaches, creators and businesses launch and scale through brand, marketing, systems and custom software.
The story
Why "ethical" is in the name
Most business advice online optimizes for one thing: extraction. Squeeze the lead, pressure the sale, promise the moon. It works, briefly, and it burns people on both sides of the transaction.
Ethical Business Model started from the opposite bet: a business grows best when it actually helps people, and when the person running it can stand behind every part of it. Marketing that tells the truth. Sales that feel like service. Systems that free your time instead of eating it.
That bet has now carried clients past 1000 people served through their businesses. It scaled a mindfulness studio to three times its revenue. It has launched coaches in six weeks who had been stuck for years.
Who is behind it
My name is Tenzin. My business journey started out of passion. I took over the mindfulness company of my mom at 18. I started my personal training & retreat business at 21. And now I build online businesses: the strategy, the brand, the funnel, the automations, and the software underneath.
The craft matters to me. This website is built the way I build for clients: designed and engineered by hand, down to the motion. If the work here feels considered, that is the point. It is the same standard your project gets.
How I work
Directly. There is no team of account managers. You talk to me, I do or direct the work, and every lead that comes through this site gets a personal reply. The programs are done with you, not done for you: I bring the frameworks, the systems and the experience, you stay the owner.